Your new pricing model is just pure extortion.Īnd you want it retroactively enforced on past games?! What the hell? “This decision puts us and countless other studios in a position where we might not be able to justify using Unity for our future titles.” “If a fraction of those users download our game, Unity could take a fee that puts an enormous dent in our income and threatens the sustainability of our business,” “This would harm not only us but fellow game studios of all budgets and sizes,” said Among Us developers Innersloth.Īggro Crab, another indie game studio, called out Unity and said, “Another Crab’s Treasure will be free to install for the 25 million Game Pass subscribers.” One concern raised was that any game that garnered a spike in installations during a big sale, inclusion in bundles, or even as part of a subscription service like Xbox Game Pass may trigger the Unity Runtime Fee and cost developers more money. Concerns and OutrageĪfter the announcement, the new pricing policy has generated a lot of online discussion among game creators, especially from indie developers who raised concerns that the Unity Runtime Fee might hurt their profitability moving forward. With the new policy, this would mean that developers who use Unity Personal, their free development service license have to pay the company $0.20 per installation once their game meets the set criteria. Unity is a popular and widely used game engine among game creators, ranging from hobbyists to large-scale projects such as HoYoverse’s Genshin Impact, which garnered 175,499,418 total lifetime downloads.
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